Advertising Disclosure
Last updated: December 11, 2024
Our Commitment to Transparency
At Hanyu Path, we believe in complete transparency regarding our advertising and financial relationships. This Advertising Disclosure explains how we may earn revenue through various partnerships and advertising arrangements, ensuring you can make informed decisions about the information and recommendations you encounter on our website.
We are committed to maintaining the trust you place in us by clearly disclosing any financial relationships that may influence the content you see. This disclosure complies with the Federal Trade Commission (FTC) guidelines and applicable consumer protection laws.
Affiliate Relationships
Affiliate Programs Participation
Hanyu Path may participate in affiliate marketing programs, which means we may receive compensation when you click on certain links and make purchases through those links. These affiliate relationships help support the operation of our website and services while allowing us to continue providing educational content.
Affiliate programs we may participate in include:
- Educational resource providers and publishers
- Language learning tools and software platforms
- Books and educational materials suppliers
- Technology and equipment vendors
Commission-Based Compensation
When we include affiliate links on our website:
- We may earn a commission if you make a purchase through these links
- The commission is paid by the merchant, not by you
- Your purchase price is not affected by our affiliate relationship
- We only recommend products and services we believe may benefit our audience
- Our recommendations are based on genuine assessment, not solely on commission potential
Product Recommendation Policies
Our approach to product recommendations:
- We recommend products and services that align with our educational mission
- All recommendations are made independently and honestly
- We disclose affiliate relationships clearly when recommending products
- We regularly review and update our recommendations based on quality and relevance
- We prioritize value to our students over commission potential
Financial Relationship Transparency
We maintain transparency by clearly indicating when content includes affiliate links or when we have a financial relationship with mentioned products or services. This allows you to make informed decisions about any purchases or actions you choose to take based on our content.
Sponsored Content
Paid Promotions Identification
From time to time, we may publish sponsored content or paid promotions on our website. When we do:
- All sponsored content will be clearly labeled as "Sponsored," "Paid Promotion," or with similar transparent language
- We maintain editorial control over all content, including sponsored material
- Sponsored content aligns with our mission and values
- We do not compromise our integrity or mislead our audience for financial gain
Sponsored Post Labeling
Any articles, reviews, or content that has been sponsored or compensated will include a clear disclosure at the beginning of the content. This ensures you know when compensation has been received for featuring specific products, services, or brands.
Brand Partnership Disclosures
We may form partnerships with brands and organizations that align with our educational mission. These partnerships may involve:
- Financial compensation for featuring products or services
- Free products or services provided for review or evaluation
- Long-term brand ambassador relationships
- Co-created educational content or resources
All such partnerships will be disclosed transparently to maintain trust with our audience.
Content Authenticity
Despite any financial relationships, we guarantee that all content reflects our honest opinions and assessments. We do not publish content that we believe would mislead or harm our audience, regardless of compensation offered.
Third-Party Advertising
Display Advertising Networks
We may use third-party advertising networks to display advertisements on our website. These networks may include:
- Google AdSense and Google Ad Manager
- Other reputable advertising platforms
- Contextual advertising services
These networks may collect information about your visits to this and other websites to provide relevant advertisements based on your interests.
Behavioral Targeting Disclosure
Third-party advertisers may use cookies and similar technologies to collect information about your browsing behavior for the purpose of showing you more relevant advertisements. This practice, known as behavioral targeting or interest-based advertising, is common across the internet and helps advertisers reach appropriate audiences.
Cookie Usage for Advertising
Advertising partners may use cookies to:
- Track ad impressions and interactions
- Measure advertising campaign effectiveness
- Deliver targeted advertisements based on your interests
- Prevent you from seeing the same ads repeatedly
For more information about cookies and how to manage them, please see our Cookie Policy.
Ad Personalization Practices
We and our advertising partners may personalize advertisements based on factors such as your browsing history, geographic location, demographic information, and inferred interests. You have the right to opt out of personalized advertising through your browser settings or privacy preferences.
User Rights and Controls
Ad Preference Management
You have several options for managing your advertising preferences:
- Adjust your cookie preferences through our Cookie Policy page
- Use your browser settings to block or limit cookies
- Opt out of personalized advertising through industry opt-out tools
- Install browser extensions that block advertising trackers
Opt-Out Procedures
To opt out of interest-based advertising:
- Visit the Digital Advertising Alliance opt-out page
- Use Google's Ads Settings to control personalized advertising
- Adjust your mobile device settings to limit ad tracking
- Clear your cookies regularly to reset advertising preferences
Please note that opting out of personalized advertising does not mean you will see no ads; instead, you will see less relevant, generic advertisements.
Data Collection for Advertising
Information collected for advertising purposes may include your IP address, device type, browser information, pages visited, and time spent on our website. This data helps advertisers understand audience demographics and interests to serve more relevant advertisements.
Rights Under Privacy Regulations
Depending on your location, you may have additional rights regarding advertising data under privacy regulations such as GDPR or similar laws. These rights may include access to your data, correction of inaccurate data, deletion of data, and restriction of processing.
Editorial Independence
Despite our various advertising relationships, we maintain complete editorial independence. Our course content, teaching methodologies, and educational recommendations are based solely on our professional judgment and commitment to student success. Financial considerations do not influence our core educational offerings or instructional approaches.
We believe in earning your trust through quality education and transparent communication. Our advertising relationships help support our operations, but they never compromise our dedication to providing authentic, valuable instruction in Mandarin Chinese.
Updates to This Disclosure
We may update this Advertising Disclosure from time to time to reflect changes in our advertising practices or partnerships. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this disclosure periodically to stay informed about how we handle advertising relationships.
Questions About Advertising?
If you have questions about our advertising practices, affiliate relationships, or this disclosure, please contact us. We're committed to transparency and are happy to provide additional information about our advertising arrangements.